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Marketing Strategies for Today’s Contractor – Session 1
Tuesday, May 5
8:00 am - 2:00 pm
BIA of Clark County: 103 E 29th St, Vancouver, WA 98663
Member: $75 / Nonmember: $125
You opened your business doors less than 5 years ago – congratulations! Are your marketing efforts working? Do you have a website, and if so how are you using it to market your business? Are you considering social media to boost your marketing? In this workshop attendees will discuss the basics of a marketing/advertising strategy and the various components needed to create a Marketing Plan.
Join this session to:
- Learn the difference between “marketing” and “advertising”
- Acquire information about new (and older, proven) strategies to effectively market your business
- Attain knowledge on how to create meaningful content and use it successfully
- Learn from the experiences of others on the advantages and disadvantages of the various forms of advertising.
Instructor: Karen Hall, BIAW Membership Manager